Web Digital Marketing Services

Colophon New Media provides the following digital marketing suite of Paid Media and Search Engine Optimization (SEO) services:

Paid Search with Google

Capture a wider audience of potential customers who are actively searching for your products or services on Google. Our expert media buyers create highly optimized search ad campaigns that appear at the top of search results, driving meaningful traffic and conversions to your website.

Paid Social Media Marketing

Leverage the power of popular social platforms like Facebook, Instagram, TikTok, and LinkedIn to reach highly targeted audiences. Our B2B and DTC strategies help your business meet your marketing goals across multiple channels.

Search Engine Optimization (SEO)

A well-built website is the best foundation for building page rank, and our SEO services help take rank to the next level. We offer a number of website optimization and ongoing support services to boost your web presence and search rank.

Why Should I Utilize Digital Marketing?

Paid Media helps you cut through the noise and get in front of potential customers at critical touchpoints in their buying journey. Whether it’s capturing immediate demand through Paid Search or generating interest and awareness through Paid Social, paid advertising accelerates your growth in a way that organic strategies can’t match on their own.

Our expert team of media buyers and SEO specialists at Colophon New Media have decades of experience managing successful campaigns in Charleston, SC and all over the nation, ensuring your business gets the audience & attention it deserves. Our key verticals include:

  • Custom Home Builders
  • Commercial Construction
  • Residential and Commercial Real Estate
  • Home Services
  • Yacht Brokerages
  • Health & Wellness
  • eCommerce
  • Non-Profits (learn more about Google AdWords grants for Non-Profits)

The Wonderful Marriage of Paid Media and SEO

“Yin” and “Yang”, these differing strategies often are perceived to be butting heads, but Colophon New Media incorporates both to deliver powerful solutions for your business. Together, these strategies can complement each other — Paid Media drives short-term results, while SEO builds a sustainable foundation for consistent, long-term page rank and growth.

By working with a single agency like Colophon New Media, you benefit from coordination between these two essential services, ensuring that your messaging, targeting, and optimization are cohesive across all platforms and strategically implemented to build upon existing page rank or reaching new audiences.

Colophon As Your Marketing Partner

Colophon’s rich history as a web developer and premium hosting and security provider here in Charleston, SC ensures that your website team is “in the room” while you strategize marketing efforts, ensuring swift updates to your website and a full understanding of your business’s brand, vision, and goals. Likewise, as a Google Partner, we implement Google Analytics and Search Console services for our website customers to provide insights in real time.

Our unified approach leads to higher conversion rates, stronger ROI, and a more holistic digital strategy for your business – all while decreasing headaches and optimizing your marketing costs. Colophon New Media is your small business or large enterprise’s ideal marketing agency partner, whether you’re in Charleston, statewide, nationwide, and worldwide.