Featured Case Study 5:
Michelle Salater Writing of Charleston, SC

Michelle Salater Writing & Editorial, Inc., is a copywriting and editing company specializing in writing marketing materials for travel-oriented companies and small businesses. In the 10 months since the site launched, Colophon New Media has worked closely with Michelle to capture her personality while maintaining a professional look for the company.

As business steadily increased and the company’s needs evolved, Colophon New Media worked quickly to install detailed service pages, links to external blogs, and new tools for dynamic content such as photos, testimonials, and client lists.

The website now features the company’s services and sample work, news and updates, a newsletter, a travel blog, testimonials, links to external blogs, and Michelle’s magazine writing samples. Administrators have the ability to login anytime and change content as necessary. Colophon New Media also provides web site hosting and maintenance services for the Michelle Salater Writing & Editorial, Inc., website.

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